ABSOLUT WEEKEND – Summer 2024
Summer festival engagement & visibility for Pernod Ricard's iconic consumer brand Absolut, offering more than just a place to get a drink but an immersive branded experience. From idea creation & design, to planning & event production throughout the festival filled Finnish summer.
Identity & graphic design: David Kaye & Niina Teikko
Creative Direction: David Kaye & Charlotte Therman
Project & Production: Charlotte Therman & Hannele Kallio
Co-ordination: Peppi Valtonen, Monna Paavola, & Aleksi Kuusela
Project & Production: Charlotte Therman & Hannele Kallio
Co-ordination: Peppi Valtonen, Monna Paavola, & Aleksi Kuusela
3D mockups: Väinö Toppinen
Photography & Videography: Jonathan Melartin
Client: Pernod Ricard Finland
Agency: WaveCrest Finland
Agency: WaveCrest Finland
